stower candle charger "when you need Power"

How are you going to make waves in the world if your technology is down?

Client Stower has created a brilliant solution to prepare for scary situations: a candle-powered phone charger. 

Stower asked our team to create a spot that set up the problem—without going too dark and too scary—and portray their product as the essential key to solving it. Stower wanted an emotional payoff that emphasized friends and family and connectivity. 

We strive to make videos that stimulate minds, move hearts, resonate in guts, lift spirits and feed souls. 

When you associate an emotional response with a brand and/or product, viewers have significantly better recall. And that means more conversions. And with this product, maybe saved lives!